La Mer
La Mer, developed by Meraas and launched in 2018, is a world-class beachfront destination in Jumeirah 1, spanning approximately 13.4 million sq ft. It is masterfully divided into La Mer North and South, featuring a pristine 2.5 km white-sand beach and an engaging island-retreat vibe.
Lifestyle & Attractions
This vibrant locale excels in leisure and lifestyle—boasting over 100 shops, restaurants, cafes, a waterpark (Laguna), Roxy Cinemas, a skateboard park, trampoline zones, and a lively boardwalk. Residential offerings include apartments, penthouses, villas, and townhouses, with standout enclaves like Port de La Mer (luxury waterfront living) and Sur La Mer (elegant coastal townhouses).
Connectivity & Appeal
Strategically placed in Jumeirah 1, La Mer offers serene beachside living with urban convenience. It sits just a 10-minute drive from Downtown Dubai and the Burj Khalifa, with easy road access via Jumeirah Beach Road and Al Wasl Road.